MyVillage Pop Up Offers Parents a Safe Child Care Option

With large centers closing, home-based care offers built-in social distancing

Fill 1Created with Sketch.Fast Company
Fill 1Created with Sketch.May 01, 2020

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Bozeman (April 28, 2020) — In response to the COVID-19 pandemic and outdated franchising regulations that stifle rapid expansion of high quality, home-based child care options, MyVillage has launched a new Pop-Up version to help educators open in less than two weeks.

As parents juggle working from home with child care, homeschooling, and mounting financial stress, the Pop-Up will provide a legal, safe, small-group option for children ages 0 to 5.

A recent Bipartisan Policy Center survey found that 60% of the nation’s child care programs are closed. Of those still open, 28% are home-based programs. 

“This trend will only increase as parents refuse to expose their children to large groups,” said MyVillage co-founder and CEO Erica Mackey. “America desperately needs new early education business models that work with social distancing, and we’re proud to be building the solution on the main streets of Montana and Colorado.”

MyVillage, a venture-backed startup founded by two moms and serial entrepreneurs, operates as a franchise helping early childhood educators get licensed and offer exceptional home-based care through a model that earns more than 30% of the average child care worker in America. Mackey said educators who become Pop-Up providers will be encouraged to become licensed as quickly as possible and that she expects many will become independent MyVillage owners within six months.

MyVillage’s community includes more than 120 home-based educators—all of them women and most of them mothers—including more than 60 programs operating in Montana and Colorado. With both states under statewide shelter-in-place orders, MyVillage launched a Coronavirus Relief Fund in March to guarantee educators’ income and cover tuition payments for parents in the event of forced closures or illness.  


MyVillage was founded by two moms on a mission to harness the power of community to create exceptional care for every child. With more than 120 educators across Montana and Colorado, MyVillage helps people start and operate high quality, affordable home-based early education programs. Learn more at