Fashion
1. 82% of users say fashion is very important to them
2. 68% of users buy new clothes every two weeks
3. 72% users spend £200+ on clothes every month

Restaurant
1. 81% of users eat out every month
2. 78% of users spend over £200 on eating out every month
3. 84% of users prefer modern European cuisine

Holidays
1. 67% of users go on holiday two times per year
2. 54% usually spend over £1.5k on holidays per year
3. 59% of users take two city breaks per year
4. 89% of users buy flights over the Internet

Health
1. 41% of users go to the gym on average twice per week
2. 56% of users try dieting three times on average per year
3. 48% of users receive alternative treatments on a regular basis